Episode 6

Why you don’t need a content plan for your business - and what you need instead (S1, Ep 6)

If you’ve ever struggled to stick to a content plan for your business, you may think it’s because you’re dedicated or motivated enough. 

But that’s not the case at all - it’s because you don’t actually need a content plan. 

In this episode of the Courageous CEO podcast I’ll share why (and what you need instead). 

You’ll discover:

  • The difference between a content plan and a strategy (and why this matters)
  • How creating strategic content campaigns can increase sales in your business 
  • Three types of content campaigns you need to create to generate consistent sales in your business (thought leadership content, launch content onboarding & delivery 

The Courageous CEO podcast aims to help you generate consistent, predictable income in your business, multiple revenue streams and build a business you can scale - and even sell in the future. 

Key Links

Order my 2024 Courageous CEO Strategic Business Planner & Resource Kit

Janet Murray’s website

Janet Murray on LinkedIn

Janet Murray on Facebook

Janet Murray on Instagram

Janet Murray on Twitter

About the Podcast

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The Courageous CEO
Business strategy to generate predictable revenue and scale your business. Hosted by Janet Murray. For coaches, consultant, freelancers, contractors and/or business owners (of any age or stage) who want to build a sustainable business.

About your host

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Janet Murray

I’m Janet Murray - I’m a business strategist and copywriter who helps consultants, coaches, freelancers and small business owners generate consistent income and/or recurring revenue.

I’m also the creator of the Courageous CEO Business Strategy Planner - which contains tried and tested strategy & resources to grow your business.